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How It All Started – Our Story

Q&A with our Founder

We’re so excited to celebrate our 2nd Birthday in August 2020. It’s been an amazing journey & we’re just getting started.

To celebrate we did a Q&A with our Founder, Ashley Whetung to learn what Geti is all about & how this crazy-cool beauty biz got its start…

About Our Founder

I grew up in Southern Ontario, Canada between my traditional Ojibwa territory and rural Ottawa Valley. Coming from a strong Indigenous family, I was always taught to be proud of my culture, including the use of plants for all kinds of health, beauty & medicinal benefits. As I grew up, the young rebel in me forgot much of that teaching and I’ve been relearning and reconnecting since my 30th birthday – when a health scare made me seriously re-evaluate how I lived my life and what I put in or on my body.

How Did Geti Start?

Geti began as many ideas & businesses do: out of my own personal need. I was looking for products that contained only the cleanest of ingredients, and when I couldn’t find anything that I was really satisfied with, I started to research and test out my own recipes.

What Woke You Up To Chemicals In Makeup?

A few years ago, after a lifetime as an athlete and more than a decade working in the health-tech world, I got sick and wondered why. As far as diet and lifestyle were concerned, I was going above and beyond to stay healthy, but when I looked at the ingredients in my makeup and personal care products I was shocked to see so much I knew nothing about.

Turns out, the chemicals in many products are known to be harmful to our bodies — some have even been shown to directly cause hormonal disorders and Cancer, yet they’re perfectly legal in our shampoo, concealer, mascara and more.

Safe to say, I was mad and felt let down by a shady industry and myself for not doing my due diligence as a consumer.

I started doing my research and found that even the “natural” alternatives were full of heavy metals & other harmful stuff, or they were uber-expensive and more than 50% water.

So, I started working with the ingredients I knew to see if I could make something better.

What Was Geti’s First Product?

Our flagship product is still my favourite — our Cocoa Kisses Bronzer. It’s so decadent, always buffs out perfectly to create whatever look you’d like, and the chocolate smell can’t be beaten.

Why Make Products From Food?

I’ve been focused on food’s ability to impact health and wellness for more than a decade.

When I first got my start in Health & Fitness, I fell for the hype of every energy drink, stimulant, pseudo-food there was, and paid the price when gut issues and food intolerances came back to bite me.

Through my own trials and errors (many, many trials and errors), I developed and tested the idea that food just might be the medicine we’ve been missing and opted for more real ingredients and less shortcuts.

Armed with a solid foundation of Nutrition and Food, the Traditional Knowledge of my Indigenous Ancestors, and some know-how on the Biology and Chemistry front to craft quality products for your whole body that ensure your health comes first.

Where Do You Want To See Geti Next?

Everywhere!

There’s a reason we keep the price of our products so affordable — we want everyone using Geti. You shouldn’t have to compromise your health for the products you use, and quality products should not be a privilege of the wealthy.

We want to see Geti on shelves across the world — from independent small-businesses to big-box locations, so everyone has access to truly natural products regardless of their location or economic-status.

Here’s a list of our current retailers.

What Kind Of Products Can We Expect in 2020?

Shhhh, it’s a secret!

Well, we just launched all new labels to go with the waste-free packaging we’ve swapped to as we go waste-free in 2020.

I’ve got a few new makeup products coming early 2020 that will make anyone who likes more dramatic looks very happy. We’re also launching two new unisex body products, and two hair products (one for men and one for women).

If you want more than that you’ll have to watch our Instagram or Pinterest feeds…

Have a question about skincare or a skin concern/issue you want help to resolve?

Leave us a comment below or send an email to geticosmetics@gmail.com. Your question could help other people facing the same things! Help us change the beauty industry for the better.

Check out these unforGETIble Reviews from people just like you who are Geti Ready!

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Have you already tried Geti?

We’d love to know what you think in a comment, review in the store, or email to our support team! Create a post on social media and tag @geticosmetics for a chance to win beautiful prizes each month.

Go Ahead, Enter Nirvana

Need a little help to focus for that 5th Zoom meeting of the day?

Feeling the wrong kind of jittery after your 3rd, extra-large coffee?

These days I find myself reaching for the most natural options available, and usually that means opting out of stimulants with potentially annoying downswings in favour of plant-medicines that uplift and nourish my body and soul. More often than not, I choose not to put things into my body at all, relying on my senses to help me along and set me right.

After years as a lab-rat testing all the latest supplements, protein powders, energy-boosters and Biohacks, I’d learned to fear any “medicine” that claimed to be too good to be true (80’s and 90’s babies understand) so I dug in and researched alternative methods from a more natural time.


Aromatherapy Halos

Many years ago while traveling I’d heard of a remedy for travel sickness which involved dabbing peppermint oil in a “halo” at certain points atop your head as a way to envelope the senses in this invigorating oil.

The problem is, many essential oils, including minty varieties can be drying and irritate sensitive skin and hair which didn’t seem like a fair trade off to me. So, I worked to find a way to take advantage of the benefits of these essential oils without risking the health of my scalp.

I considered other natural remedies, including a personal favourite, acupressure – the light pressure/massage of certain pressure points to encourage proper blood and lymphatic flow to promote healing and eliminate pain, etc., many of which points exist along the top or “crown” of the head.

To my delight, combining these two ancient methods of self-care with the ultimate feel-good item (the perfect accessory) meant I could benefit from Aromatherapy during meetings, while working on my own at the computer, in the lab while crafting products, or while puttering at home AND, I could look great while doing so.

Aromatherapy Halos were born of my own need, and I know you will love them just as much as I do.


What Do The Halo Names Mean?

Each Aromatherapy Halo is handcrafted with love and care using one-of-a-kind stones and seaglass. Halos are created without a design or template, simply based on how certain gems choose one another.

We believe that loved things deserve a name, so we gave each Halo an Ojibwe/Anishinaabe name to represent the energy of its centre stone.


Find Your Halo Now…

References:

Accupressure Points to Note – WebMD

Get Steeped with Bath Teas

There’s nothing like a long, hot bath to relax the body and mind – take your bath time to the next level with specially crafted blends of minerals, herbs, flowers and essential oils designed to help you recharge.

Find Your Happy Place


Why did we make My Happy Place?

We’ve been longtime lovers of epsom soaks and bath bombs, but often the mess left behind dulls the shine of the entire experience – after all, nobody likes scrubbing off dyes that can stain or cleaning plant matter from clogged drains.

So, we packed all our fav bath time blends into adorable little tea bags that are 100% compostable – now you can enjoy all the luxury of spa-like herbal soaks without the reality check that reminds you that, at home, the ‘cleaning lady’ is you.


Choose Your Fav Blend

My Happy Place is available in these delectable blends:

Take Me Away – Ultra soothing with notes of lavender and jasmine.

Coming Up Roses – Relax deeply into this rosy blend.

Regenerate Me – Uplifting blend with the healing power of Marigold.

Auntie-Inflammatory – Big Auntie energy with this soothing Helichrysum blend.

Forget Me Not – Moisturise deeply with this wildcrafted beauty.

Day At The Spa – All your fav spa scents including lemongrass & lavender.

Heal My Soul – Go deep with mother Cedar, Sage & Cypress Pine.


My Happy Place Bath Teas come in 3 sizes:

  • Singles – find your fav blend or try one of each.
  • 3 Pack – a little pampering goes a long way – great for gifting.
  • 10 Pack – treat yourself to the ultimate bath experience.

Why should you soak with My Happy Place?

My Happy Place blends are specifically curated to help your body reset – here are just a few of the benefits:

  • Reduces inflammation, stress, and tension from muscles
  • Promotes sleep, performance and recovery
  • Helps relieve pain, constipation, headaches and more

What’s Up Next?

Stay tuned – we’re not done yet!

We’ve got a few FRESH solutions coming up to help you make the best of each day with simple, effective products that help you feel great and improve skin health.

Subscribe to our email list to stay up to date on product launches, exclusive deals and freebies!

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Fresh Products You’re Going To Love

Are you ready to change your skincare game?

We may be six weeks into 2021, but we haven’t wasted any time kicking this year off the right way – with a ton of fresh new products to help us all feel good when things get to be a bit much (and let’s be honest, that’s a regular occurrence these days).


What Have We Got Up Our Sleeve?

Our focus is creating natural, sustainable products that work – so you can feel good about the products you wear and share with those you love.

Check Our Some Of Our New Products:

  • Try Me Mini Exfoliation Set – Our new TRY ME sized bags are the perfect way to find your new FAV & they make the perfect gifts. Choose from a list of skin-types or try all 5 for $15!
  • Here Comes The Sun Brightening Scrub – Skin feeling a little dull? Stress, Sleep, Diet and more can contribute to “dull” looking skin. Revitalize it with the brightening power of Turmeric and Vitamin C.
  • Green Lion Calming Scrub – Sensitive skin is easily aggravated. Calm it down with chilling Matcha and gentle plant-based oils that help tame angry pores.
  • Hey Rosé Repairing Scrub – Sun damage, uneven tone & even fine lines are no match for nature’s graceful-ageing powerhouses – Antioxidant loaded Beetroot and Roses.

All About Sustainability

We’re working hard to provide waste-free options for home and body & that includes our skincare tools as well as the products we use.

That’s why we’re SO proud to carry LoveAttack Reusable Cotton Rounds in 2 colours – made of 100% organic cotton – as well as LoveAttack’s all-natural, plant-based Eye Makeup Removing Oil in our shop.

LoveAttack is a B.C. Based, female-founded company (just like GETI!) that we’re so grateful to have found – we know you’ll love these products as much as we do.

Want a FREE set of LoveAttack Reusable Rounds?

Get yours free with every website order of $100+.


NEW Biodegradable Packaging

Waste-free & recyclable packaging has always been at the top of our list and now we’re proud to announce that we’ve added biodegradable paper packaging options to all our Masks & Scrubs.

  • REFILL – our 2oz Bags are the perfect size to refill your empties – they’re the same size as our 2oz glass jars.
  • RECYCLE – Toss these paper bags into your recycling bin to be processed, or add them to your garden/compost bin.

What’s Up Next?

Stay tuned – we’re not done yet!

We’ve got a few FRESH solutions coming up to help you make the best of each day with simple, effective products that help you feel great and improve skin health.

Subscribe to our email list to stay up to date on product launches, exclusive deals and freebies!

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Subscribe to the blog for info on sales, DIY and tips, giveaways and more!


References:

Check out LoveAttacks’ E-commerce Site & Blog

Let’s ROCK 2021 – A Year In Gratitude.

2020 was interesting to say the least.

Some things happened that really sucked: staying at home meant missing out on so much of the fun stuff in the world. Other things happened that opened our eyes to the changes we need to make now if we want the kind of future our kids deserve to live in to exist by the time they grow up.

Through it all, we worked diligently to bring our idea of clean beauty to life.

Here are a few of the brighter moments of the year that shall not be named…


Check Out The New Look:

We launched new products and eco-friendly packaging alongside our new Name & Logo.

We’re still the same small beauty biz you know and <3 – and now our name represents what we stand for above all else – LOVE.


We Were Featured In These Great Posts:

Yahoo Finance – Full Article Here: https://finance.yahoo.com/news/16-must-know-ethical-beauty-173000986.html

We were ELATED to see this post in Yahoo Finance that was picked up by more than a dozen other news providers – wow!


Shop Local Canada – Read The Full Article Here: https://www.shoplocalcanada.ca/2021/01/02/canadian-business-feature-geti-cosmetics/

We’ve been working with SLC since 2020 & we were so excited when this post when live at the beginning of January – what an amazing way to kick off 2021.


Loti Wellness Feature – Read The Full Article Here: https://lotiwellness.com/geti?fbclid=IwAR3IK7RULrclS-xAS1wXp-SaHx93JsQsIRlmKAfZ_Gu60kj6hEib75FFico

We were delighted to supply Loti Wellness with Good Fats Body Butter for their December subscription box and are so grateful for the feature they created that tells the story of how we got started.


Acknowledging The Territory Of Our Ancestors:

As an Indigenous business, we understand that the time is now to educate and unify & that the first step toward reconciliation is acknowledgement. That’s why we’re so excited to announce that each & every product we craft now comes with an acknowledgment of the traditional Sinixt lands upon which we work. It’s with the greatest respect and humility that we’ve been allowed to use nature’s bounties to nourish our skin in this place.


Subscribe & Save! Earn Rewards toward Sweet Discounts & FREE Products.

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Stay Calm & Earn Rewards

It’s been a long year, hasn’t it?

Most of us are ready to call it quits on 2020 in hopes that the upcoming year will be a little gentler.

If you’re like us, you’ve been struggling to balance “office hours” while working from home and constantly caring for the needs of a household full of people All. The. Time.

We could use a few minutes of “me time” to relax, rest, and reset – so we can keep doing all the things without feeling like we’re in it alone.

Meet our newest family member…

Green Lion Calming Scrub

We know how much you LOVE the Green Lion’s gentle cleansing and the calm, cool, collected skin it leaves behind.

So we decided to spread the Green Lion love around and created a delectable exfoliant to work alongside our Green Lion Calming Mask to gently remove excess dead and dry skin that can clog pores and create problems.

What makes Green Lion Calming Set Special?

  • Catechins and Antioxidants designed to heal old damage
  • Gently removes dirt and oil without drying skin
  • Naturally antibacterial – prevents future breakouts

We tried to make a Cyber Weekend promotion that felt like it came from the heart, but in the end we were left feeling a little “dirty”.

So, we decided the days of sales are gone & instead we chose to celebrate and thank you, our loyal customers for your continued support with a Rewards Program that gives back.

Without you, we wouldn’t be here.


Rewards Program Details:

Earn a point for every dollar you spend in our online shop – be sure you’re logged in to your account to log your points.

25 Points – Get 10% off your order

40 Points – Pick a FREE item from our list (products changing constantly)

50 Points – Get 25% off your order

How Do I Use My Rewards?

  • Simply login to your account (or create one at checkout) and shop normally. You’ll earn a point for every dollar you spend.
  • Bonus – points can be used on your current order!
  • Rewards are only available for orders placed in DECEMBER.

If you have any questions or problems using our rewards program, please reach out to us at geticosmetics@gmail.com – we’re happy to help!


Subscribe now to get exclusive access to discounts, product sneak-peeks and more.

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We’re Giving Back This Black Friday

Real Talk – we struggled with our Black Friday/Cyber Weekend promotions this year.

It’s a weird time all around & we’re all trying to find a balance between the traditions of our past and the potential of our future, so instead of the traditional Black Friday tactics we’re doing this year a little differently.

Here’s how our Weekend of Deals will roll out…


Friday November 27, 2020 – Black Friday

Black Friday kicks off with a traditional BOGO deal – the perfect way to shop for lots of folks or stock up for the winter. Buy One Get One FREE on everything in our shop – use code ‘blackfriday2020’ at checkout to activate your BOGO deal.

Every order receives a free sample & free shipping within North America for all orders of $50+ CAD.


Saturday & Sunday Nov 28/29 – Cyber Weekend

Help us spread a little holiday cheer and brighten up 2020 a little with our Get 20 Give 20 Cyber Weekend Program – Save 20% off your order using code Get20Give20 and we’ll donate 20% of your order value to a worthy charitable organisation.

Have the warm & fuzzies?

We’re not done yet…


Monday, November 30 – Cyber Monday

Have you always wanted to donate Christmas gifts to a local cause, but you’re not sure how? Let us help!

The new way to BOGO – Use code boGIVE20 at checkout and our elves will donate a duplicate of your order to an organization that provides Christmas gifts to families in need this holiday season.


Check out our new biodegradable packaging options & shop all your favs now.

All coupon codes valid at 12:01a.m. Pacific Time the day of until 11:59p.m. the same day (or the final day if a multi-day offer).

Subscribe now to get exclusive access to discounts, product sneak-peeks and more.

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Shop Local & SAVE This Fall

It’s been a tough year for small businesses.

Covid and Economic hardships have come for us all, and small companies are being hit hard with increasing costs and decreasing revenue. If you’re like us, you’re wondering…

How Can I Help?

It’s difficult to compete with the bottomless bank accounts of bigger companies, but Canadian businesses have a trick up our sleeves.

Shop Local Canada

Looking for local makers, shakers & goodies? Look no further than Shop Local Canada – a dedicated place for Canadians to shop by region, product category and more.

BONUS – they just launched a Discount Club so you can save a few extra $$$ just for supporting a business in your community – it doesn’t get any better than that.


Check out these awesome gift-guides, perfect for gifting this holiday season.

Thanks for supporting Canadian businesses – we couldn’t do it without you.

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What’s New? Our BIG Announcement.

2020 has been a doosey, am I right?

It’s always something: Mother Nature herself trying to shake us, or the cracking of our socio-economic systems.

We’ve done our best to speak up when warranted, be quiet when it’s more important to listen & do good, rather than simply talk about injustice.

Through it all, we’ve been hard at work in the lab crafting products and messages that bring a few moments of joy to a tortured world. Now, after months in the shadows, we’re ready to announce a few big changes to the way we do things:


Enter LOVE Skin Company.

Our cheeky little acronym is Good Enough To Ingest, and as we grow we want to be sure the name of the brand shouts out to people what we’re all about.

This year, we’re going to start carrying products that aren’t made by Geti – think tools and accessories to help make your waste-free skincare game top notch.

We’re focusing on small, female-owned brands and products that are made right here in Canada: Clean ingredients, minimal packaging, affordable prices. Everything we choose to offer will be rigorously curated, but we can’t call them Geti, so we had to find another avenue.

We put a lot of thought and consideration into the new direction – whether it should reflect our plant-based ingredients, Ayurvedic practices or the traditional Indigenous values of our founder, and settled upon the one thing that unites us all – Love.

It is what the world needs now, after all.


What Can You Expect?

Love is a Skincare Shop for Everybody – let no one feel unrepresented here.

We vow to create a space where humans of all shapes, sizes, ethnicities, cultures, genders or personality-types can feel safe and welcome. Most of all, we want you to feel Loved.

We’re still making the same great products we always have, and our Mission & Values remain the same – the best part?

Geti isn’t going anywhere.

We’ll slowly start transitioning over to a new shop space and blog, where the full line of original Geti Cosmetics products you love will live alongside other fierce, female-founded brands, and we’ll forward you to the space when it’s ready to launch.


An Upgraded Blog

We can’t wait to introduce you to our new writing crew & the interactive space we’ve created to connect with you.

What are your personal care questions? NOTHING is off limits.


How can you Help?

We need the input and support pf our loyal customers now, more than ever.

Help us test the new products & provide input on design & delivery. Click here to learn more about becoming an Ambassador.

Special Discounts for Subscribers. Blog subscribers gain access to exclusive discount of up to 40%-off!

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Have 3 Minutes? Find Your Zen.

In today’s complicated world, it seems there’s never enough time in the day to do everything.

The whole world wants a piece of you and sometimes it feels like you can’t get a few short minutes to yourself to reset your vibe & brace for the next wave. Thankfully, we’ve uncovered a secret that we just can’t help but share…


Say Hello To 3 Minute Zen

When we launched 3 Minute Zen in 2019 we thought we’d found the ultimate way to chill out and reset when you haven’t got time for a really good bath.

After all, these little babies were specifically designed to melt away under the steam of your shower and release essential oil blends that Soothe, Invigorate or Uplift the mind, body & soul.

Imagine our surprise when a happy accident unveiled a whole new purpose for 3 Minute Zen:

During an impromptu filming practice for youtube tutorials, our Founder used one of our “melts” to scrub away rough, dead skin from around her heels and to remove stubborn dirt underneath fingernails. Pleasantly surprises at the results, she began testing 3 Minute Zen all over with great success.


Why Does 3 Minute Zen Make the Ultimate Scrub?

3 Minute Zen is perfect for your next shower & not just because the solids themselves are abrasive.

  1. 3 Minute Zen solids are antibacterial, antifungal and anti-inflammatory, meaning they can help keep skin clear of acne & infections like Candida & more.
  2. They’re loaded with plant-based essential oils specially crafted to provide specific skin-benefits as well as Aromatherapy while they do their work.
  3. They’ll leave your skin glowing – our solids are naturally brightening & leave dewy, glowing skin behind.
  4. They’re travel friendly – no more messy tubs or leaking jars. Easily pack these for a pick-me-up no matter where you are.

Find Your Zen

Want to know more about how to use 3 Minute Zen? Watch these videos on youtube to see them in action on hands, feet & more.



Shop Now:

Find your Zen in our shop & get a free sample with each and every online order & Free shipping on all orders of $50 or more.

All prices in Canadian Dollars.

References:

Baking Soda & Skincare

What Kind of Business Are We?

The world is changing.

As Geti nears its second birthday we’re reflecting on How It All Started, how far we’ve come, and most importantly…

What Kind of Business Are We?

Geti is founded on the idea that beauty brands can and should do good.

We take a “do no harm” approach to the products we craft, the suppliers we support & the messages we share with our customers and we firmly believe that we can leave the world a better place than we found it.


What Does Geti Stand For?

Did you know Geti is a fun acronym for Good Enough To Ingest?

While our namesake may be a witty quip, we take the values behind it seriously:

  • Gentle on Body – We let nature take the lead & choose 100% food-grade ingredients that feed your skin.
  • Gentle on Planet – Our ingredients are sourced sustainably & packaged in the same fashion.
  • Gentle on Wallet – Clean beauty is for everyone & should be accessible to all – regardless of age, race, or socio-economic status. We craft affordable products.
  • Vegan & Cruelty-Free – We love all the creatures of the earth. We’d never test on animals or use animal products.
  • Conscious Business – Let’s Change The World – 20% of our online sales each month go toward charities & social-causes.

Want to know more? Check out our Mission & Values page.


What Does The Future Hold For Geti?

We love what we do & one day we hope Geti will be an Oasis for all our customers to visit, see where & how we grow, harvest & craft our products, and maybe even find a little piece of themselves they didn’t know was waiting to run through fields of wildflowers.

Our plans include a working farm, lab, shop & farm-to-table cafe where you can taste the ingredients we use to make Good Fats, Pinky Swear & more.

We can’t wait to share our little slice of heaven with you.


Check out our most popular products:


Have a question about a skincare routine, product or tool?

Send an email to geticosmetics@gmail.com. Your question could help us all learn a little something. Help us change the beauty industry for the better.

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